MARKETING PORTFOLIO

Sample 1: SEO-Optimized Website Copy

• Wrote and edited entire website copy for men's health clinic

• Worked with founder to establish tone and define audience

• Researched industry, including the science and competitors

• Priortized SEO-optimized headings and text

Sample 2: Press Release + Launch Campaign

• Wrote press release based on internal company survey data

• Created associated graphic

• Distributed press release to relevant industry publications

• Secured publication in multiple top outlets